§ 30.84.020. Definitions.

A.

Sign.

1.

Balloons are any inflatable object.

2.

Banner, flag or pennant shall mean any cloth bunting, plastic, paper, fabric or similar material used for advertising purposes attached to or pinned on or from any structure, staff, pole, line, framing or vehicle, not including governmental flags.

3.

Blade Sign shall be defined as a single or double-faced sign mounted perpendicular, or nearly perpendicular, from an exterior building wall or hanging from a support feature mounted perpendicular, or nearly perpendicular from an exterior building wall.

4.

Building Face shall mean the outer surface of a main exterior wall. This excludes any projecting fins, columns, pilasters, canopies, marquees, showcases, patios or any other structure that does not directly contribute to the space's floor area ratio.

5.

A-Frame Sign shall mean a single or double-faced moveable sign consisting of a smooth, hard panel for the display of changeable messages or copy as advertising for a commercial establishment, as regulated per this Chapter.

6.

City Property shall mean land, light standards, structures, or other property owned or controlled by the City.

7.

Community Event shall mean an event held within the City oriented towards recreational, cultural, or civic activities, sponsored by the City or a nonprofit organization, and open for participation by the general public.

8.

Monument Signs are a type of freestanding sign, as defined in this Chapter, wherein business advertising or identification is provided on or as part of the design of a thin, vertically aligned structure mounted on the ground, either with a solid base or on intermittent piers or supports.

9.

Sign is any word, letter, placard, board, notice, logo, insignia, flag, or banner, and any or all devices, fixtures, structures, construction, cloth or backing which conveys a message in pictorial, symbolic, or worded form and which is intended to call attention to the site, or used to advertise or promote the interest of any person, institution, business or product.

10.

Sign Area is the entire area within a single, contiguous perimeter enclosing the extreme limits of a sign. The perimeter shall include all elements and ornamentation forming an integral part of the design of the sign and the sign structure. Where the sign is an integral part of a wall or awning, or any other supporting structure, the sign area shall include the smallest rectangular area which includes all letters, designs, logos, and other features and including all intervening and enclosed open spaces. The "sign area" of a double-faced sign is the area of one side only. The "sign area" of an inflated balloon is equivalent to the square of the maximum diameter.

11.

Sign Area Total is the sum total of the areas of all signs on a lot that is regulated by this Chapter.

12.

Sign Height is the total distance between the lowest grade adjacent to the base of the sign measured to the top of the highest sign element, including the sign structure.

13.

Sign Structure is a structure which supports or is capable of supporting a sign. A sign structure may be a single pole or multiple poles, or may be designed as an integral part of the building or any combination thereof.

14.

Street Frontage shall mean the total linear distance of which a building face fronts the street. Street frontage shall be measured as a straight, contiguous line parallel to the abutting street and shall not reflect articulation in a building face. Street frontage shall not apply to alleyways.

B.

Sign Parameters .

1.

Directional Signs are signs which direct, point or guide, for example, without limitation: "Office," "one way," "parking," "restrooms."

2.

External Lighting is lighting from a source which is external to the sign that casts light upon the sign.

3.

Freestanding Signs are signs which are supported by one or more columns, uprights or braces in or upon the ground.

4.

Identification Signs are signs which identify the name of the building, street address, or the occupants/tenants located in the specific building or area.

5.

Internal Lighting is lighting from a source coming from within the sign and includes, without limitation, neon lighting.

6.

Off-Site Messages are messages on signs which identify a use that is not occurring on the site; identifies an activity not occurring at the site of the sign; identifies a product not available at the site of the sign; or identifies a property located elsewhere than the site of the sign.

7.

Temporary Signs are signs used, installed or displayed so as to be visible from an adjacent property or a City right-of-way, continuously or intermittently, for a total duration of not more than 60 days in a calendar year.

(Ord. No. 764; Ord. No. 782; Ord. No. 830; Ord. No. 906; Ord. No. 923 , §§ 1, 2, 12-5-2016)